We are looking for a witty, wanna-do-more-creative-work, savvy content writer
to execute content marketing strategy for our exciting global
product portfolio i.e. SaaS, ecommerce and mobile app.
The ideal candidate should have a proven track record of
producing engaging and fun-loving content. This role requires
a high level of creativity, madness as well as the ability to
use data-driven insights to write better assets. Don't forget,
you will be a voice of the brand.
Responsibilities:
Understand the content marketing strategy, scope, trends, customer segment, product portfolio, etc. to drill down the deliverables and timelines
Research markets and competitions to compare and create content that is innovative and original. Avoid plagiarism
Create and visualize creative concepts/ideas/campaigns across marketing channels
Write traditional media content such as product brochure, print, poster, radio script, press release, sms, etc.
Write digital content such as website, blog, articles, SEO content, video script,
social media posts, powerpoint slides content, infographics, email, web banners, etc.
Develop long-form content such as whitepaper, case studies, research reports, faqs, etc.)
Write promotional and offer-driven copies for tactical campaigns
Manage weekly/monthly content calendar across channels
Review and proof-read technical and legal documents (i.e. privacy policy, shipping policy, cookies, etc.) as and when needed.
Collaborate and work closely with business, product and design team
Skills required to be a successful in the role
2+ years of experience as a content writer
Journalism, communication, English literature degree
Written and verbal communication
Excellent English, if you can challenge Native English Speaker
